Great Mr. Jesse James Jackson

Lake Lorna Doone - Nestled within the vibrant Communities of West Lakes, just steps from Camping World Stadium, legendary barbecue is still being made. Established in 1987 by Jesse James Jackson, Jesse’s Rib Shack continues to thrive under the care of his grandson, Jamaal Jackson. With a family recipe that still hits the spot, the mouthwatering aroma of wood-grilled meats and homemade sauce can be smelled from blocks away, guiding locals and visitors alike to its Pine Street location. Jesse’s Rib Shack is more than just a restaurant, it’s an Orlando gem with deep roots and a flavorful legacy.

Jesse James Jackson hailed from Dothan, Alabama. In the 1950s, he and his wife settled in the Lake Lorna Doone neighborhood, where they purchased their family home. Shortly after, Jesse began cooking for the community, quickly earning a reputation as both a talented cook and a respected businessman. Jesse’s Rib Shack soon became a beloved gathering place; a safe haven where friends met, stories were shared, and everyone felt welcome. Known not just for his food, Jesse was also a source of encouragement and warmth, always making sure people knew they were valued and loved.

In addition to his culinary talent, Jesse was known for his deep community involvement. Living close to what is now known as Camping World Stadium presented a unique opportunity and Jesse turned it into something truly impactful for the community. He mastered the art of parking cars during events, meeting people from all over the world who came to the area. More importantly, he passed that knowledge on to the young men in the neighborhood. To this day, many still tell his family how grateful they are to have learned from him during those bustling game days, lessons in hustle, hospitality, and pride in your work.

Jesse was also a fisherman and hunter. He was known for cooking up wild game, sometimes even raccoon for his family and community. These meals weren’t just about food; they were about togetherness. His home was a place where everyone gathered, whether for a plate of ribs or a taste of the day's catch. He never turned away someone in need and was known for feeding neighbors who had fallen on hard times.

Jamaal Jackson fondly remembers always wanting to be by his grandfather’s side. From helping prepare food to receiving bits of wisdom that still guide him today, Jamaal was deeply influenced by his grandfather’s example. Jesse was more than a pitmaster; he was a mentor, especially to young boys in the neighborhood. A passionate baseball fan, he also coached youth baseball, regularly taking his grandsons and other young Black boys from the community to the Pine Castle area to introduce them to the sport and to broader experiences outside their neighborhood.

“He would pile us into his truck, and we’d ride on the back to practice,” Jamaal recalls. “If you lived in his house or spent time around him, you were going to play baseball. That was a house rule.”

Progressive for his time, Jesse didn’t limit his coaching to one community. He coached Black and white children alike, embodying the spirit of inclusion and unity long before it was common. His influence stretched far beyond food and sports. He helped shape lives, build confidence, and instill values that endure to this day.

Now, with Jamaal continuing his legacy, Jesse’s Rib Shack is more than a restaurant, it’s a symbol of resilience, love, and community spirit, just like the man who started it all.